We’re officially in British Vogue, truly a moment that feels like something out of a dream.
This milestone is more than just a feature; it’s a testament to loving what you do, starting small, and growing with heart. For those who’ve been following our journey, you know Ivory Sheep began in 2020, curating brands we loved and slowly building a community that embraced whimsy, romance, and individuality. But we always had a dream to create our own designs that reflected our vision of slow, thoughtful, size-inclusive fashion.
In 2023, we finally took the leap and began designing our very own collections. Since then, we’ve poured our hearts into every piece, dreaming up fairytale-inspired clothing that celebrates softness, storytelling, and self-expression!
We’ve been so honored to see you wearing our designs for life’s most meaningful moments from weddings, baby showers, to photoshoots, and quiet everyday joys. That alone has been a dream come true.
And then, in March, we woke up to something we never imagined: a message from British Vogue!!! They had discovered our small but mighty Canadian fashion label and wanted to feature us in not one, but several issues. We sent over photos from our latest collection and shared our story about being a tiny team with a big heart, building an ethical fashion brand rooted in romance, nostalgia, and inclusivity.
To now see Ivory Sheep in print in British Vogue is nothing short of surreal. It’s a moment we’ll never forget.
To everyone who has supported us from our first customers to those who cheer us on silently, thank you!!! You are the reason this happened. You are the reason we are growing. You are the reason this dream keeps unfolding.
Thank you for believing in us and for being the very reason why we do what we do.
PS. That peach dress that was featured will be coming out late summer! 👀
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